10x Growth from the Ground Up:
How Barva Skin Therapie Scaled with EC Infosolutions
Background:
A Farm, A Family, A Vision
Barva Skin Therapie is more than just a skincare brand, it is an extension of Kamakshi and Jaydev Barve’s belief in natural living, sustainable agriculture, and organic self-care. Based in Vita, a town in Maharashtra’s Sangli district, the Barve family has been cultivating certified organic produce for over 32 years.
Their connection with nature, passion for farming, and commitment to purity form the backbone of Barva Skin Therapie. Inspired by their visit to BioFach Germany in 2006, Kamakshi and Jaydev realized the global shift toward organic products, reinforcing their desire to build something meaningful, rooted in tradition, and relevant for modern India.
Barva Skin Therapie was born as an honest response to the increasing use of chemicals in personal care and cosmetics. With ghee-based lipsticks, turmeric-infused moisturizers, and SPF BB creams that nourish rather than conceal, the brand resonated with mothers, grandmothers, and daughters alike.
But to make this idea scale across India, they needed a partner who could match their depth with digital expertise. That’s where EC Infosolutions stepped in.
The Partnership: EC Infosolutions x Barva Skin Therapie (Since 2019)
When Barva Skin Therapie joined hands with EC Infosolutions in 2019, the vision was clear to take a purpose-led, farm-rooted skincare brand from the heart of Sangli to households across India. EC's role wasn’t limited to building a website; it involved crafting a complete digital growth engine aligned with Barva’s values. From product-market research to website development, from storytelling to ad performance, EC became the strategic growth partner. Together, they nurtured a Bharat-first e-commerce model that was as data-driven as it was emotionally authentic. The collaboration grew deeper over time, with both teams sharing a common goal: to scale without ever compromising the soul of the brand.
Transforming Challenges into Scalable Solutions
Transforming Challenges into Scalable Solutions
The Challenges
Transforming Challenges into Scalable Solutions
Transforming Challenges into Scalable Solutions
Transforming Challenges into Scalable Solutions
CoStack integrates effortlessly with Shopify, offering:
CoStack integrates effortlessly with Shopify, offering:
What Made It Work?
Founders at the Forefront
Personal branding gave the products emotional depth.
Tradition as Differentiator
Ghee, turmeric, and aloe vera weren’t just ingredients they were heritage.
Small Team, Big Agility
A core 2–3 person team made decisions fast, and tested ideas quickly.
Education Over Convenience
Instead of trying to match big brands on availability, Barva focused on helping users make informed, values-aligned choices.
Right Tech & Right Channels
Shopify + Meta + WhatsApp was a winning stack.
Founder's Testimonial:
Kamakshi & Jaydev Barve
EC Infosolutions has played a huge role in Barva Skin Therapie's growth of 10x in 6 years. Since 2019, Kamakshi & Jaydev Barve, founders of Barva Skin Therapie, have partnered with EC Infosolutions for a wide range of services from Brand Identity to Website Development, from Content Conceptualization to Business Intelligence, from SEO to PPC Marketing.
"Where Barva Skin Therapie stands today, EC Infosolutions has been a strong foundation behind it. They gave us the right solutions for digital media and empowered us to grow our presence online. We started working together in 2019, and since then, our digital presence has only grown stronger." Kamakshi Barve, founder of Barva Skin Therapie.
Watch the full video testimonial 👉🏻
The Impact: A Brand That Scaled without Losing Its Soul
10x increase in online revenue
Growing an offline distributor network through increased demand
Orders from Tier 2, 3, and 4 cities outpaced urban metros
High rankings for targeted keywords in organic search
Improved WhatsApp campaign conversion rates through video-first messaging
Stronger founder-brand connection built through community-driven content
Final Thoughts
Barva Skin Therapie’s success is proof that when tradition meets innovation, real growth happens. In a world of fast brands, Barva grew slow, regional, and real.
At EC Infosolutions, we believe Bharat is the next big e-commerce frontier. It needs stories that connect, strategies that scale, and teams that care.
👉 Are you building something rooted in tradition? Let’s help you scale without losing your soul.
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